Ecocert USA Offers New Regenerative Organic Certification (ROC)

Ecocert USA is pleased to announce that it is working with the Regenerative Organic Alliance (ROA) to provide Regenerative Organic Certification (ROC) a new standard covering environmental protection, animal welfare, and fair trade. ROC represents the highest standard for organic agriculture in the world. By purchasing ROC products, individuals can connect with a full suite of important values and know at-a-glance that their purchase makes a positive impact at every level: environmental, ethical, and social. The goals of ROC are to promote healthy agriculture practices in an all-encompassing certification across three pillars: Soil Health, Animal Welfare, & Social Fairness.
ROC has three levels: Bronze, Silver, and Gold. Each requires a different number and scope of regenerative organic practices. Farms are required to improve through each level over a period of time to maintain certification. The full framework is available at RegenOrganic.org. ROA is a group of experts in farming, ranching, soil health, animal welfare, and farmer & worker fairness. Led by Rodale Institute and spearheaded by Dr. Bronner’s and Patagonia, other founding members of the alliance include Compassion in World Farming, Fair World Project, White Oak Pastures, Textile Exchange and Black Horse Vineyards. ROA continuously reviews and updates the ROC guidelines.
ROC certification is an effective way to increase your visibility in the sustainable food marketplace and set your products apart. ROC also communicates your commitment to human, animal, and soil welfare to your customers in a recognizable way. To find out how to apply for ROC certification, contact Antoine Mathieu at antoine.mathieu@ecocert.com.